There’s something new on the horizon from CHANEL beauty, it may not be revolutionary like Le Rouge Collection No. 1 but it’s still out of the box… at least for CHANEL. The Rouge Allure Ink matte liquid lipsticks launch September 2016 with eight gorgeous shades. They are long-wearing, won’t dry out your lips and range in color so that everyone can find a favorite. I was lucky enough to try #152 Choquant, a vibrant pinkish red color (pictured below) weeks before the launch and I fell in love.


Pro Tip: Apply several layers of the liquid to the lips for a smooth, easy glide finish. One coat is truly not enough and will dry out your lips, you need to really layer a couple of times to prevent cracking and discomfort. If you naturally have dry lips, use a hydrating lip treatment before you apply the Rouge Allure Ink. Also, the applicator comes to a point so you can use it to line your lips and then fill them in with the flat side of the wand. The lipstick goes on very easily so I highly suggest using a liner, especially for the brighter colors.
After doing some research (stalking Instagram for more photos) I can say that I am most excited to try the pink-nude shade and the deep plum.
Update… They are officially here! Check out my video below for swatches and a full review.
To shop now, click the link below.
XOXO Erin
Twitter: @LeErinNicole
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Sophia Cho
August 25, 2016You look so stunning with that red lippie! Loved the post! Please check out my latest post if you get the chance, it’d mean a lot! xx